Belle Tire Blog

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Tire Stores Provide Mobile Tire Coupons and More

Building loyalty is important in any business. When it comes to buying tires, tire stores are faced with the fact that the average consumer doesn’t really want to buy tires and it is very low frequency purchase for many car owners. Even so, a tire store wants customers to come back and become fans of the business vs. becoming fans of the competition. Providing the best customer service is really the main way to accomplish this strong relationship with all customers to keep them coming back but there are many ways to incentivize consumers to choose your business over competitors.
Recent Research Findings on Mobile Coupons

According to Yankee Group, research and analysis shows that 73 percent of consumers want to receive a mobile coupon. In addition, the number of mobile coupons redeemed in the United States is set to increase more than tenfold in 2010, followed by triple-digit increases in both 2011 and 2012.

Tire Stores Go Mobile
Tire stores running mobile campaigns to beef up a mobile database can easily build loyalty programs to reward most loyal consumers. A more mainstream tire retailer, providing solid credibility by building a mobile user database of consumers who opt in knows the importance to build loyalty and fans. These fans of the business have chosen to be a part of the club and many times will choose to return to the business and possibly share the message with friends, family and other consumers looking for tires and auto care services.

Customers Opt In To Loyalty Advantage Programs
According information shared on a recent Mobile Marketer webinar, a major tire store retailer saw a 55 percent opt-in rate for its Mobile Advantage club after offering consumers $20 off its products for participating. Moreover, 55% who heard radio spots and were offered a $20 coupon opted to receive the coupon.

Belle Tire Mobile Coupons

Belle Tire Mobile Coupons

The tire store ran another mobile campaign to beef up its mobile database and identify an ROI on traditional advertising including TV and radio and tagged existing TV and radio spots with mobile calls-to-action. The company has built a tire advantage loyalty program to reward its most loyal consumers.

Consumers were asked to text a short keyword to short code such as text TIRES to 1234. Those who texted in received a $20-off coupon for their next purchase at this tire store. Participants were then invited to join the Belle Tire Advantage program, and 77 percent opted into the club. By giving consumers a $20 bill, it incentivizes consumers to choose this tire store instead of one of their competitors.

Mobile Surveys, Reminders, and Rewards to Super Fans

Tire stores and businesses are looking for new ways to more effectively reach their target audience to drive more traffic to their stores.

* With the convenience of mobile surveys, reaching consumers when they’re in the moment – online or on the go is important.
* Consumers who opt in can have reminders sent to a mobile phone so they never forget an oil change or tire rotation.
* Mobile loyalty and rewards services expand on their existing loyalty program to make it easier for their customers to get offers.

The time is here for mobile tire coupons to be integrated into a tire stores marketing plan. The efficiency is pretty straight forward and consumers are waiting for their tire coupons to be sent to their mobile phones. Give them what they want and what they deserve; the best price possible and an overall best customer service and value that your customers can’t beat.

About Belle Tire
People have trusted Belle Tire for the best value since 1922. Because at Belle Tire we challenge ourselves every day to make sure that you always get the lowest tire price, period. Prove it to yourself. Take the Belle Tire Price Challenge. Challenge us online, over the phone or even challenge us right in the store. Come in to any Belle Tire, and we’ll check other stores’ prices with you, right at the counter, and prove to you that Belle Tire has the lowest tire prices, PERIOD! Plus, at Belle Tire, you’ll always get out the door with more value, services and protection with every tire installation than the competition can offer, at any price! For the Lowest Tire Price, Period and great low prices on Custom Wheels, Alignments, Brakes, Batteries, Oil and Lube, Shocks & Struts, Windshield Repair and Replacement, and more. Visit http://www.belletire.com and also join our online communities: BELLE TIRE CARES BLOG, FACEBOOK, TWITTER

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Bald is Not Beautiful When it Comes to Your Tires Tread

According to most state laws, tires are legally worn out when they have worn down to 2/32″ of remaining tread depth. Tread wear can be identified by using U.S. coins substituted for a tire tread depth gauge as tires wear. Consult your local tire retailer if you need help with the condition of your tires.

No matter where you live, or what time of the year it happens to be, there is always the potential for inclement weather. Any time it rains or snows and you get behind the wheel of your car, you can be faced with driving risks. Depending on road conditions and your driving speed, stopping on wet roads can take up to four times the normal distance. And if your tires are worn … they can hydroplane, or skim over the surface of the road with little or no traction.

Unfortunately, there are more people than you may realize who are sharing the road while driving on worn tires. Recently, the National Highway Traffic Safety Administration (NHTSA) conducted a study of 11,500 cars, pickup trucks, vans, and sport-utility vehicles and found that nearly 50% had at least one tire with half-worn tread wear. Another 10% had at least one bald tire.

Worn tires … especially bald ones … can be deadly on wet roads, where the grooves aren’t deep enough to channel water out from beneath the tread. The result is hydroplaning, where the tread wear allow the tire to skim the water’s surface and the vehicle no longer responds to the steering wheel. Wet weather braking and snow traction also decrease with tread wear on balder tires.

Industry advocates like the Rubber Manufacturers Association (RMA) remind drivers to check their vehicle’s tires as part of regular seasonal maintenance. According to RMA research, two out of three drivers don’t know how to tell if their tires are bald.

The accepted standard for tires to be considered bald is when one or more of their grooves reach 2/32 of an inch deep, compared with about 10/32 of an inch for new tires. FYI – tire tread wear is usually measured in 1/32-inch increments. To make bald tires easier for owners to spot, manufacturers have placed a series of molded horizontal bars at the base of the grooves. As the tire treads wears away the bars become flush with surrounding tread when the groove’s depth reaches 2/32 of an inch.

Traditional tread condition has been easily checked with a Lincoln penny. Placing the penny upside down within the tread, if you saw the top of Lincoln’s head, the tire needed to be replaced. However, testing shows that you should consider changing tires sooner. There is quite a dramatic difference between the stopping distance of a tire with 2/32- inch of tread compared to 4/32. Using a quarter will help you quickly find out if you have 4/32- inch of tread left. If you can see the top of Lincoln’s wig, then it is time to get new tires.

Since tire tread provides the gripping action and traction to prevent a vehicle from slipping and sliding, a tire is not safe and should be replaced when the tread is worn down to 1/16th of an inch. Not only is it extremely important for your driving safety to ensure that your tires have ample tread, but it’s also very important to make sure your tires are properly inflated. It can’t be stressed enough … if you drive on tires that are bald or substantially under-inflated you risk injury, or worse, to you, your passengers, and other drivers on the road.

It’s important to understand the risks you face as a driver when driving in challenging weather conditions and the affect worn tires can have.

Winter Grip Slips On Worn Tires
Deep grooves and an array of small slits, known as “sipes,” help new tires bite into snow. Shallower tread and worn-away sipes reduce snow grip, affecting traction on acceleration and overall braking performance.

Summer Rain and Hydroplaning Starts Sooner As Your Tread Wears Away
Common sense should tell you that the faster you drive on wet pavement, the greater the risk of hydroplaning. Simply put, higher speeds allow less time for water to escape through the tread grooves. Shallower tread worsens that situation by allowing more water to stay beneath the tire.

Less Tread = Longer Wet-Weather Stops
Reduced wet-weather braking can be even more dangerous than hydroplaning. Compared with new tires, well-worn tires take much longer to stop, even on vehicles equipped with antilock braking systems.

To better protect motorists, the NHTSA has launched a tire safety campaign called: “Tire Safety: Everything Rides on It.” Through ads, brochures and radio ads, the campaign advises car owners to check their tires monthly, as well as prior to a long trip, to be sure they have safe tread wear, and will stress the importance of proper tire inflation and vehicle load limits.

About Belle Tire
People have trusted Belle Tire for the best value since 1922. Because at Belle Tire we challenge ourselves every day to make sure that you always get the lowest tire price, period. Prove it to yourself. Take the Belle Tire Price Challenge. Challenge us online, over the phone or even challenge us right in the store. Come in to any Belle Tire, and we’ll check other stores’ prices with you, right at the counter, and prove to you that Belle Tire has the lowest tire prices, PERIOD! Plus, at Belle Tire, you’ll always get out the door with more value, services and protection with every tire installation than the competition can offer, at any price! For the Lowest Tire Price, Period and great low prices on Custom Wheels, Alignments, Brakes, Batteries, Oil and Lube, Shocks & Struts, Windshield Repair and Replacement, and more. Visit http://www.belletire.com and also join our online communities: BELLE TIRE CARES BLOG | FACEBOOK | TWITTER

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Custom Wheels, More Than a Fashion Accessory

Summary: Custom wheels and rims are more than just a fashion accessory for some drivers, it is a performance upgrade. There are many reasons why you might like to invest in a set of custom alloy wheels including weight reduction and handling improvements.

Belle Tire

Custom Wheels at Belle Tire

To some, a car is just a car, but to many it’s much more. Your car, or truck, says something about you … your aspirations, your taste … your statement to the world of who you are, where you’re going and that you want to get there in style. For those folks that want to make their car their own, the best place to start is with custom wheels.

No one wants to be rocking a new outfit and then throw on an old pair of shoes, and that’s the reasoning for many automotive enthusiasts who replace their factory wheels with a stylish set of custom wheels. Also referred to as alloy wheels, custom wheels can have a dramatic impact on the appearance of your ride. However, there are other reasons beyond aesthetics as to why many choose to swap their original wheels for custom wheels.

One reason for making the move to custom wheels is the reduction of the unsprung weight of the wheels. Unsprung weight is the combined weight of all components connected to the wheel, which includes the custom wheel and tire, as well as the brakes, wheel bearings and a portion of the weight of the half shafts, springs and suspension links. With lighter alloy wheels you end up with reduced unsprung weight compared to steel wheels. Alloy metals provide greater strength and dramatic weight reductions over ferrous metals such as steel. Today, it is hard to find a high performance road car or world class racing vehicle that doesn’t benefit from using alloy wheels.

Why is unsprung weight an issue? Keeping the unsprung weight as low as possible helps your car or truck maintain optimum road contact. The higher the unsprung weight, the slower your suspension will react, thanks primarily to the inertia created by the weight of the wheel. Alloy wheels, being lighter than most steel wheel applications, help reduce unsprung weight, allowing the suspension system to react more quickly to road surface imperfections, thus maintaining better traction and helping your vehicle become less susceptible to road shock and cornering forces.

By reducing unsprung weight, alloy wheels provide more precise steering input and improved cornering characteristics. The added strength of a quality alloy wheel can also reduce tire deflection in cornering. This is particularly critical in a car equipped with high performance tires where lateral forces may approach 1.0g.

In addition to handling improvements, adding alloy wheels and lowering unsprung weight has further advantages. Keep in mind that the wheel, which is a moving part, builds up inertia more than a stationary part, like the axle. More inertia requires more energy to speed up, or slow down. The lighter rotational weight of alloy wheels can reduce the overall weight of your vehicle, all of which can provide a slight increase in acceleration, braking and fuel economy.

As mentioned above, the reduced weight of the vehicle and will improve brake performance, but there’s more than just a lighter-weight issue that will help the brakes. Most alloy wheels are designed to dissipate brake-heat build up more efficiently than their steel counterparts. The metals in alloy wheels are excellent conductors of heat and improve heat dissipation from the brakes. Besides the alloy material they are made from many custom wheels are designed with additional slots that allow better airflow over a greater surface area, allowing cool air to flow over the brake calipers and rotors. Better brake performance can help reduce the risk of brake failure and increase their life expectancy.

Another important consideration for many custom wheel buyers is the plus concept. Plus-sizing your wheels and tires is an excellent option to improve both the performance and appearance of your vehicle. Plus-sizing … using a larger diameter wheel with a lower profile tire … maintains the overall diameter of the tire, helping maintain accurate odometer and speedometer characteristics. Performance-wise, a shorter sidewall tire delivers gains in quickness in steering response and better lateral stability. On the appearance side the visual appeal is obvious; most alloy wheels are a better look than the black sidewall of the tire, thus more wheel + less sidewall = a very attractive look.

All-in-all there are many reasons why you might like to invest in a set of custom alloy wheels. They will require an initial cash investment, but depending on how much you spend, you could find that they save you money in the long run with improvements in fuel economy and increased brake-life. Be honest with what you need, factor in your budget considerations, and you’ll be flying high when it comes to keeping your vehicle well grounded and looking good.

About Belle Tire
People have trusted Belle Tire for the best value since 1922. Because at Belle Tire we challenge ourselves every day to make sure that you always get the lowest tire price, period. Prove it to yourself. Take the Belle Tire Price Challenge. Challenge us online, over the phone or even challenge us right in the store. Come in to any Belle Tire, and we’ll check other stores’ prices with you, right at the counter, and prove to you that Belle Tire has the lowest tire prices, PERIOD! Plus, at Belle Tire, you’ll always get out the door with more value, services and protection with every tire installation than the competition can offer, at any price! For the Lowest Tire Price, Period and great low prices on Custom Wheels, Alignments, Brakes, Batteries, Oil and Lube, Shocks & Struts, Windshield Repair and Replacement, and more. Visit http://www.belletire.com and also join our online communities: BELLE TIRE CARES BLOG | FACEBOOK | TWITTER

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Belle Tire Goodyear Blimp Ride Giveaway

Summary: Enter to win two invitations to ride the Goodyear blimp and experience a once in a lifetime aerial ride. The ride on the Goodyear Blimp takes place from the Akron Ohio base.

Goodyear blimp ride contest

Goodyear blimp ride contest

ALLEN PARK, Mich., April 16, 2010 – The Goodyear blimps have flown overhead for over 80 years and these beloved blimps are one of the most visible corporate symbols of the tire and rubber company. Today, in the United States Goodyear operates three well-recognized blimps and only a very elite club of aerial travelers have been on a Goodyear blimp.

“Belle Tire is excited to provide a lucky winner with an opportunity to ride on the Goodyear Blimp, said Don Barnes III, Belle Tire Operations and Marketing Manager.” A Goodyear blimp ride is a special experience. Seeing the Goodyear blimp in the skies overhead is nostalgic but riding on it is a once in a lifetime experience.”

How To Enter:

The Belle Tire Goodyear Blimp Ride Giveaway (“Giveaway”) will begin on April 8th on or about 12:00 am and end on April 28th, 2010 on or about 11:59 pm.

Consumers may enter the Giveaway via the following methods:

1. Consumers may go to http://www.belletire.com/ContestGoodyearBlimp.aspx and complete an official entry form with their first and last name, complete address, city, state, zip code, daytime phone number and e-mail. Belle Tire is not responsible for lost, stolen, mangled, misdelievered, illegible, incomplete or late entries after April 28th, 2010 will not be entered in the contest. No duplicate or reproduced official entry forms will be accepted.

Or

2. Contestants may send a 3″x5″ postcard with their first and last name, complete address, city, state, zip code, daytime phone number, gender and date of birth to: Belle Tire Blimp Ride Giveaway Giveaway, 1000 Enterprise Dr, Allen Park, MI 48101. Post cards must be received by no later than 5:30 pm on April 26th, 2010. Belle Tire is not responsible for lost, stolen, mutilated, misdelivered, postage due, illegible, incomplete or late entries.

Limit one (1) entry per person, per household regardless of method of entry.

The winner is responsible to arrange the ride with Goodyear and for all transportation to and from Akron, Ohio. Winner must call and register with the airship base and be placed on the confirmed reservation list (in advance) in order to be cleared to fly. For a full list of contest rules please visit: http://www.belletire.com/downloads/GoodyearBlimpRules.pdf

In order to ensure that a safe and enjoyable experience aboard the Goodyear Blimp, the winners must adhere to Goodyear airship guidelines. Good luck to all registrants and bon voyage!

About Belle Tire
People have trusted Belle Tire for the best value since 1922. Because at Belle Tire we challenge ourselves every day to make sure that you always get the lowest tire price, period. Prove it to yourself. Take the Belle Tire Price Challenge. Challenge us online, over the phone or even challenge us right in the store. Come in to any Belle Tire, and we’ll check other stores’ prices with you, right at the counter, and prove to you that Belle Tire has the lowest tire prices, PERIOD! Plus, at Belle Tire, you’ll always get out the door with more value, services and protection with every tire installation than the competition can offer, at any price! For the Lowest Tire Price, Period and great low prices on Custom Wheels, Alignments, Brakes, Batteries, Oil and Lube, Shocks & Struts, Windshield Repair and Replacement, and more. Visit http://www.belletire.com and also join our online communities: BELLE TIRE CARES BLOG | FACEBOOK | TWITTER

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Common Tire Replacement Tips

Tips to properly maintain tires for a safer, more comfortable ride and a longer tread life during tire replacement.

Understanding tire basics sounds simple. Tires are essentially flexible containers of compressed air or nitrogen. They help support a car’s load and trust it forward when the driver puts it in gear and pushes the gas pedal. Tires also help stop the vehicle when braking and cushions the load from potholes or other hazards in the road.

Today, tires have many advanced components and are engineered for important tasks such as absorbing more bumps, providing better cornering ability and helping the driver with sharp steering responses. Here are some tips to help add some life to your tires when replacing tires.

Mixing Tire Types

The same tire type should be used on all four wheels for the best performance. Different size tires, constructions and stages of tire wear may affect the vehicle handling and stability.

Mixing radial and non-radial tires on a vehicle is not advised too. If mixing tires is not avoidable during tire replacement, never mix radial and non-radial tires on the same axel.

For 4×4 and AWD vehicles following these guidelines is advisable:
• Do not mix tires
• Do not mix radial tires
• Ensure that the outside circumference of all tires are similar
• Do not mix tire tread patterns, such as all-season and all-terrain
• Replace all

Matching 4×4 tires is also extremely important to avoid failure of a 4×4 driveline component that can turn into an avoidable and expensive proposition.

Tire Speed-Rating

Using replacement tires with ratings equal to or greater than original equipment manufacturer (OEM) tires originally installed on the vehicle is recommended to maintain the speed capability of the vehicle. Do not use a tire that has a lower tire speed rating.

The performance and handling may be different depending on the type of vehicle, if replacement tires are not the same speed rating. The vehicles owner manual can help identify any tire speed rating restriction that could impact the operation of the vehicle.

Same Tire Size

Choosing a tire that is the same size is critical. Don’t choose a tire that is smaller or larger in size or has less load-carrying capability than the other tires on the vehicle. Tires should be replaced with the same size designation and approved options as recommended by the vehicle or tire manufacturer. The correct tire size can be found in the owner manual, on the door placard, on the sidewall of the current tires on the vehicle or by seeking the advice of your local tire retailer.

Caring for New Tires

Properly maintained tires will provide longer tire tread life and give a more comfortable ride. Here are a few final tips on proper maintenance:

• Balance tires when they are mounted on the wheels
• Rotate tires every 6,000 to 8,000 miles
• Check alignment when new tires are installed and at the first sign of uneven tire wear
• Check air pressure at least monthly
• Check tires frequently for tire wear, punctures, cuts, slow leaks, or injury
• Clean tires with mild soap and water and a soft rag or brush

Many tips such as these can help lengthen the life of your tires during tire replacement. Consult with your local tire retailer or look for tire reviews with consumer research when selecting new tires.

About Belle Tire
People have trusted Belle Tire for the best value since 1922. Because at Belle Tire we challenge ourselves every day to make sure that you always get the lowest tire price, period. Prove it to yourself. Take the Belle Tire Price Challenge. Challenge us online, over the phone or even challenge us right in the store. Come in to any Belle Tire, and we’ll check other stores’ prices with you, right at the counter, and prove to you that Belle Tire has the lowest tire prices, PERIOD! Plus, at Belle Tire, you’ll always get out the door with more value, services and protection with every tire installation than the competition can offer, at any price! For the Lowest Tire Price, Period and great low prices on Custom Wheels, Alignments, Brakes, Batteries, Oil and Lube, Shocks & Struts, Windshield Repair and Replacement, and more. Visit http://www.belletire.com and also join our online communities: BELLE TIRE CARES BLOG | FACEBOOK | TWITTER

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How To Properly Clean Your Custom Wheels


To view more great presentations brought to you by: Belle Tire visit SlideShare

Are you worried about the upkeep of your custom wheels?
Concerned about damaging your chrome rims?

It takes a little effort to maintain that factory finish on custom wheels and it’s important to have the facts before you begin the cleaning process.

Things You’ll Need:

  • Mild Dish Soap
  • Clean, Soft Towels
  • Soft, Nonabrasive Cream Wax

KEEP IT SIMPLE
For all wheels – chrome, polished aluminum, painted or clear coated – a simple hand washing with a mild dish soap and water will clean them up nicely.
Dry thoroughly with a clean towel.
Finish with a soft nonabrasive cream wax to protect the wheel.

NEVER WASH A WHEEL WHEN IT’S HOT
Spraying cold water on your wheels when they’re hot can cause them to rapidly contract, resulting in slight warping as well as stresses between different materials like chrome and underlying steel or aluminum. Over time these shocks to the wheel can cause the chrome to start flaking.

BE MINDFUL OF YOUR CLEANING AGENTS
Avoid abrasive cleaning materials! Bristle brushes and steel wool can permanently scratch your wheels.
Always keep harsh cleaners, including tire cleaners, from coming into to contact with your wheels and damaging the finish.

PERFORM TIMELY CLEANINGS
Washing your custom wheels once a week will keep road grime and brake dust from being ground on. When these accumulate they trap salts and moisture from the air that can react with chrome and aluminum finishes, causing oxidation and pitting.
Wash Wheels!! 

Make sure to carefully check the label before using any wheel brake dust cleaner — many are too acidic to use on chromed wheels.

WHEN IN DOUBT, ASK A PRO
Don’t be shy! They can steer you toward the right products for your particular type of wheel. oftentimes they can even recommend a local car wash that you can trust not to scratch your wheels or use harsh detergents.

ABOUT BELLE TIRE
People have trusted Belle Tire for the best value since 1922. For the lowest tire prices, period, and great low prices on custom wheels, alignments, brakes, batteries, oil and lube, shocks and struts, windshield repair and replacement, and more, visit our website.

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Belle Tire to Host First Tire Man Tweetup with Detroit Pistons

Belle Tire is hosting the first ever Tire Man meet and tweet with Detroit Pistons player Jonas Jerebko March 30, 2010 from  3p.m. to 4:30 p.m.at the Belle Tire at 770 Brown Road in Auburn Hills.

ALLEN PARK, Mich., Mar. 24, 2010 – On Tuesday, March 30, 2010, Belle Tire is hosting the first ever Tire Man Tweetup featuring Detroit Pistons forward Jonas Jerebko.  Belle Tire will host the meet and tweet with this Pistons star, fans and friends at the location at 770 Brown Road in Auburn Hills, Mich. Belle Tire - Detroit Pistons
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Custom Car Wheel And Tire Packages

There is no other single accessory that can so dramatically change the appearance of your vehicle as a set of custom wheels. In the old days, custom or “mag” wheels came from just a few manufacturers like Cragar, AT and American Racing. Now you can find all types of designs to fit any look or attitude from a myriad of makers including Pulse, Avenue, Dub, Enkel, Foose, and of course, American Racing and Cragar Classic.  When talking about custom wheels for street use, “Mag” is actually a misnomer.  In the early ‘60s, “Mag” was a term that racers used to refer to their lightweight, yet strong wheels made of magnesium.  But due to the drawbacks of magnesium wheel care and maintenance, custom wheels engineered for the general public are usually made of more easily cared for chrome plated steel, polished aluminum, or painted aluminum. 

Chrome or Aluminum?

Largely it’s a matter of taste, but there are a few things to consider. First, are these wheels primarily for occasional racing where weight might be an issue?  Or is it for a sometimes off-road or rally application, in which case, durability is an issue. Or is it simply for street cruising or touring where looks are the main issue? 

Painted Steel and Chrome plated steel wheels are heaviest of the three, but also are the most durable and forgiving of damage.  Good chrome plating not only looks great, but also resists corrosion. Painted aluminum is lighter, and virtually maintenance-free but cannot match the sheen of chrome or polished aluminum – which for many customizers is just the look they’re going for. Polished aluminum is light, looks great, but requires just a little more diligence to protect the finish from oxidization or pitting.  

Larger Tire Retail chains have installed thousands of wheel and tire combinations on vehicles over the years and can suggest several options that will work best with your particular vehicle and the look you are trying to achieve. Often they can even show you pictures of previous installations.

A Word On Wheel and Tire Fitment
 
One of the trends in custom wheels today is to install oversize wheels, up to 22” or more.  Keep in mind that any time you install rims that are taller than the tallest wheel that came standard on your vehicle, it requires careful planning. The larger diameter rim, with accompanying tire, must not only fit in the wheel well, but also have enough extra room for full travel of the suspension. Failure to do this properly will result in, at best, an annoying thud when hitting large bumps or, at worst, shredding and blowing out of the tire after just a few miles. The simplest way to accommodate a taller wheel is to switch to a lower profile tire so that the overall height of the wheel and tire package remains the same as before. The penalty for increasingly lower profile tires is increasingly stiffer handling and harsher ride. 

For performance customizers who have installed aftermarket brakes on their vehicles, separate calculations have to be made for backspace and offset, the measurements for how much space there is between the wheel centerline and the body of the car and how offset the centerline of the wheel is from the mounting plate.  Done correctly. This will ensure that the wheel not only has enough space to accommodate for the oversized brakes, but that the entire wheel and tire package will have enough room side-to-side in the wheel well.

Consult a Professional

Trying to buy custom wheels online should only be attempted by those who have had some real experience in this area. For most of us, the best option is a large local tire retailer that stocks a big selection of chrome, painted or polished custom wheels.  Not only can you see and compare actual wheels side-by-side, but you are also assured that the great –looking tire and wheel package you end up with is one that will work properly (read safely) with your vehicle. This is not a time for trial and error!

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Custom Rims Help You Stand Out from the Crowd

About 11.4 million cars, trucks and SUV were sold in the United States last year.  That’s down from 16.6 million just a few years ago. A number of popular mainstream and niche nameplates are also quickly disappearing. GM, for example, recently eliminated their Pontiac, HUMMER, Saab and Saturn brands. As they push to become more streamlined, manufacturers are also offering fewer models, trim levels, options and colors for the vehicles they produce. As a result, more and more of today’s new cars look amazingly alike. Think about it! How many different new Ford F-Series pickups, Honda Accords or Ford Fusions do you really notice on the road today? Do you even notice them at all? And, if you do, what sets them apart from the crowd?

Smart tire retailers offer an amazingly wide selection, custom rims and affordable tire and wheel packages, along with high-performance car care products especially formulated to keep them looking great.

There’s a reason why we call what we own and drive our “wheels.” Nothing connects us more to the American road than our rims and tires. And, nothing sets us apart more dramatically.

The earliest steamers and gasoline-powered horseless carriages had beautifully hand-crafted wooden wheels. Over the years, modern designers and stylists have renewed the importance and visual impact of highly-styled, quality rims and wheels.  Chrysler started it with what they called their “wide, wheels to the corners” stance. Others followed with modern designs that feature wider, more prominent wheel openings often trimmed in eye-catching molding or body-cladding.

A jump on any tire retailers web site will wake you up to a world of beautifully-styled, high-quality custom chrome, polished and painted rims from well-know manufacturers such as Pulse, American Racing, Avenue, Cragar Classic and many others.

With a little computer magic you can click, cut and paste an image of practically any style rim you choose on to a photo of your own vehicle. You’ll be amazed at how the right rim can dramatically change the look and personality of your ride.

Expert sales professionals at most tire retailers can also advise you about the benefits of plus sizing. Installing lower profile tires on wider and larger diameter rims can really enhance the appearance and performance of your car.

They have the knowledge and experience to help you put together an affordable tire and wheel package that fits your needs and makes your car really stand out in a crowd.

And once you choose, tire retailers can also offer advice about metal polishes, special treatments for chrome, clear-coated or painted wheels, and cleaning tips to keep them looking great.

Life’s too short to be just ordinary. Custom chrome, polished or painted rims and affordable wheel and tire packages from your local tire retail can help you and your ride stand out from the crowd.

About the Author

Wally Koster, Freelance Writer, is a retired marketing and advertising executive with over 40 years of automotive industry experience. Belle Tire is working even harder to bring you the best tire price, period! And get you Out-The-Door with More… more value, services and protection the other stores can’t offer at any price! Learn more about Belle Tire at http://www.belletire.com

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Tire Coupons Help Save On More Than Just Discount Tires

Tire store coupons can add up to big savings in today’s stretched economy on more than just tires. Savvy consumers know to look for online coupons that can save them up to 50% compared to what you might pay at a domestic or import auto dealership. Add the“$20 Off Any Purchase” coupons some tire stores are now offering and you can save nearly 75% on tires and other auto care services.

Whether you are searching for tire coupons for specific tire brands, such as:

Make sure the tire store’s price also included free lifetime spin balancing, free lifetime tire rotation, free nitrogen inflation and free alignment check. If you are needing a wheel alignment, oil change, brake pad replacement or even new shocks and struts, your local tire store can help save you money. So, whether you dive a Ford, Chevy, Dodge, Mercedes, Lexus or Jaguar remember to shop, click, print and save. Take advantage of the tremendous coupon saving available at your local tire store.

About Belle Tire customer service, tires and anything related to saving money.

WARNING – Don’t just try to save a buck at Belle Tire, for more tips and auto advice click on the “car care” tab at BelleTire.com.  That’s right! There are many advantages to joining the Belle Tire Advantage, including:

  • Exclusive Belle Tire Advantage Email Offers and Coupon
  • Vehicle Maintenance Tips
  • Special Promotions, Sales and Sweepstakes or Contests…

Maybe you can use the money that you do save towards a long vacation. Getting away from the grind is something that we all need. Maybe a nice ride out to the wilderness had been on your mind for the last year but you finally needed some money to do it.

Whether you are looking for performance tires or snow tires, Belle Tire is your source for the best tire price, period.

About Belle Tire

Allen Park, Mich.-based Belle Tire was founded in 1922 when it opened the first Belle Tire location in Detroit, Mich. Today, the company has expanded to 80 locations across Michigan and Ohio. Belle Tire offers discount tires and variety of car care needs, ranging from auto glass repair, auto glass replacement, brakes, alignments, batteries, shocks and struts, exhaust system repair, batteries, and oil changes. For more information about Belle Tire, visit http://www.belletire.com/. Join the Belle Tire Advantage today, http://belletireadvantage.com

Belle Tire on Spoofee.com http://www.spoofee.com/

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